Sometimes you’ve got to run 50 miles to find your path forward.
Sterling Hawkins is no ordinary guy. Ted talker, serial entrepreneur, and all out adrenaline junkie, Sterling found himself at a crossroads this past March. He’d lost seven figures in business overnight, and his Netflix + pizza pity party was starting to become a lasting habit.
So he did what any insane man on par with David Goggins would do: run until he couldn’t run anymore. His mindset was totally shot, however he set himself up to succeed or disappoint himself and many others. It was enough to carry him to the finish line!
By embracing discomfort by mile 48 he was excited to get those last two miles in and finish strong. It’s not that it wasn’t brutally difficult all weekend long (he was running 4 miles every 4 hours for 48 hours), it was that he was conditioning his mind to get beyond the discomfort of his situation.
And so #NoMatterWhat was born. Now he’s taken everything that he’s learned and recompiled into a five point process that can help anyone bounce back. In this interview, Sterling and I are digging into the story of his success, failure, and rebirth in the coronavirus business landscape… and how you can succeed no matter what.
In this episode you’ll learn about…
- Discomfort and talking TED. (1:47)
- Commit yourself so deeply there’s no turning back. (6:47)
- Two lessons learned from his first keynote. (14:17)
- The true Adventure Man. (23:06)
- Balancing Surrender & No Matter What. (29:47)
- What discomfort is Sterling hunting? (34:53)
Listen to the episode
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